04 December 2021

Published by Classico San Francisco, USA

Registered in 2004, but founded more than a decade earlier, Classico San Francisco Inc. is an American postcard manufacturing company, located in Corte Madera, California. The company also sells office supplies and graphic novels. The many film postcards of Classico include cards of film classics and films of the 1990s when most of the postcards were published. For this post, we chose sixteen Classico postcards from our collection that give a cross-section of Classico's range of film postcards.

Harrison Ford, Carrie Fisher and Mark Hamill in Star Wars - Episode IV - A New Hope (1977)
American postcard by Classico San Francisco, no. 105-527. Photo: Lucasfilm Ltd. Harrison Ford, Carrie Fisher and Mark Hamill in Star Wars - Episode IV - A New Hope (George Lucas, 1977). Caption: Luke Skywalker, Princess Leia and Han Solo.

Boris Karloff in Frankenstein (1931)
American postcard by Classico San Francisco, no. 233/01. Photo: Universal Pictures. Boris Karloff in Frankenstein (James Whale, 1931).

Boris Karloff and Elsa Lanchester in Bride of Frankenstein (1935)
American postcard by Classico San Francisco, no. 233/007. Photo: Roman Freulich / Universal Pictures. Elsa Lanchester and Boris Karloff in The Bride of Frankenstein (James Whale, 1935).

Dumbo (1941)
Big American postcard in the Walt Disney's Classics series by Classico, San Francisco, no. 511-021. Sent by mail in the Netherlands in 1983. Image: The Walt Disney Company. Publicity still for Dumbo (Ben Sharpsteen, a.o., 1941). Caption: Based upon an original story, Dumbo, the Flying Elephant, by Helen Aberson and Harold Pearl, the Disney feature starred a little circus elephant who never talked and his pal, Timothy Mouse, who talked for both of them. After mistakingly drinking some champagne that belonged to the clowns, the elephant and the mouse fell asleep and awoke to find themselves upon the limb of a tall tree with a flock of crows. "Your ears, Dumbo. Dere poifect wings. You flew!", exclaimed Timotthy, and he persuaded the little elephant to do it again.

Cinderella (1950)
American postcard by Classico San Francisco in the Walt Disney's Classics series, no. 511-015. Image: The Walt Disney Company. Publicity still for Cinderella (Clyde Geronimi, Wilfred Jackson, Hamilton Luske, 1950).

Marilyn Monroe and Jane Russell in Gentlemen Prefer Blondes (1953)
American postcard by Classico, San Francisco, no. 105-010. Photo: Twentieth Century-Fox. Marilyn Monroe and Jane Russell in Gentlemen Prefer Blondes (Howard Hawks, 1953).

Nancy Sinatra
American postcard by Classico, San Francisco, no. 105-550. Photo: Boots Enterprises, 1997. Nancy Sinatra.

The Jungle Book (1967)
American postcard by Classico San Francisco, no. 312-012. Image: Walt Disney Productions. Publicity still for The Jungle Book (Wolfgang Reitherman, 1967).

Robert de Niro
French postcard by Editions F. Nugeron, no. STAR 66. Photo: J. Ritchie / Classico, San Francisco. Robert De Niro. Nugeron was the French license holder of Classico.

Robert Englund as Freddy Krueger
American postcard by Classico, San Francisco, no. 105-94, 1990. Photo: The Fourth New Line - Heron Venture, 1984. Robert Englund as Freddy Krueger in A Nightmare on Elm Street (Wes Craven, 1984).

Madonna, True Blue
American postcard Classico, San Francisco / Winterland Productions / Rock Express, no. 460-053. Photo: Herb Ritts / Boy Toy Inc., 1991. Madonna, True Blue.

Arnold Schwarzenegger in Terminator 2  Judgment Day (1991)
American postcard by Classico San Francisco, no. 105-139. Photo: Carolco Pictures Inc. Arnold Schwarzenegger in Terminator 2 Judgment Day (James Cameron, 1991).

Gary Oldman in Dracula (1992)
American postcard by Classico San Francisco, no. 244-008. Photo: Columbia Pictures. Gary Oldman in Dracula (Francis Coppola, 1992).

Patrick Stewart in Star Trek Generations (1994)
American postcard by Classico San Francisco, no. 105-352. Photo: Paramount Pictures. Patrick Stewart as Captain Jean-Luc Picard in Star Trek Generations (David Carson, 1994).

Pamela Anderson and David Hasselhoff in Baywatch (1992-1997)
American postcard in The Baywatch Lifeguards series by Classico, San Francisco, no. 105-418, 1998. Pamela Anderson as C.J. Parker and David Hasselhoff as Mitch Buchannon in the TV series Baywatch (1992-1997).

Leonardo DiCaprio in The Man in the Iron Mask (1998)
American postcard by Classico San Francisco, no. 105-641. Photo: United Artists. Leonardo DiCaprio in The Man in the Iron Mask (Randall Wallace, 1998).

Source: US Sales Info.

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